Trade facilitation

China sourcing forNew Zealand businesses

HOCA helps New Zealand businesses find, verify and work with Chinese suppliers. We run the process bilingually — from defining the specification, to shortlisting and checking factories, to accompanying you at the Canton Fair and holding suppliers to what was agreed.

New Zealand buyer delegation meeting Chinese suppliers at the Canton Fair in Guangzhou

Who this is for

  • New Zealand importers, wholesalers and retailers buying manufactured goods from China.
  • Businesses attending the Canton Fair for the first time, or sending a buying team.
  • Companies replacing an existing supplier after quality, price or reliability problems.
  • Manufacturers sourcing components, tooling or contract manufacturing capacity.

The problem we solve

  • Supplier claims are hard to verify from New Zealand, and trading companies are often presented as factories.
  • Specifications, tolerances and packaging expectations get lost between English and Chinese.
  • Quotes are not comparable because payment terms, tooling costs and Incoterms differ.
  • A fair like Canton is vast — without preparation, a week produces business cards rather than suppliers.

How HOCA supports you

  • Written bilingual sourcing brief so every supplier quotes the same specification.
  • Supplier longlist, shortlist and background checks, including whether the counterparty actually manufactures.
  • Canton Fair planning: hall and category mapping, appointment scheduling, and on-the-ground interpretation.
  • Commercial negotiation support on pricing, tooling, MOQ, payment terms and Incoterms.
  • Sample review, pre-shipment checkpoints and a clear escalation path when something is wrong.

How an engagement runs

  1. 01

    Scope

    A short consultation to confirm products, volumes, target landed cost, timing and any compliance requirements for the New Zealand market.

  2. 02

    Search and verify

    We build a supplier longlist, translate the brief, request comparable quotes and check the shortlist before you commit time to it.

  3. 03

    Meet

    Factory visits or Canton Fair meetings with bilingual support, so technical and commercial points are agreed in the room.

  4. 04

    Contract and follow through

    Support on order terms, samples and production checkpoints, and continued bilingual contact with the supplier after the order is placed.

What you receive

  • Bilingual sourcing brief and specification sheet.
  • Supplier shortlist with verification notes and comparison of quotes on a like-for-like basis.
  • Meeting schedule and bilingual meeting notes with agreed actions.
  • Negotiated commercial terms summary, including payment terms and Incoterms.
  • Follow-up log through sampling and production checkpoints.

Suitable engagements

  • One-off Canton Fair preparation and accompaniment.
  • A single category sourcing project with a defined supplier shortlist.
  • Ongoing retained sourcing and supplier management support.

Relevant evidence

HOCA has convened the Canton Fair Auckland Promotion Seminars for the 136th to 140th sessions and led New Zealand buyer delegations to Guangzhou.

See the trade evidence on Experience & Insights

Common questions

Do I need to travel to China to source there?

No. Many projects run remotely, with HOCA handling supplier contact, verification and sampling. Travel helps most when tooling, technical detail or a long-term relationship is involved, and the Canton Fair is the efficient way to compress many supplier meetings into a few days.

How do you check a supplier is a real manufacturer?

We review business registration and scope, ask for production evidence and capability detail in Chinese, cross-check what is claimed against what is shown, and where warranted arrange a factory visit or third-party inspection.

What is the Canton Fair and when is it held?

The China Import and Export Fair, known as the Canton Fair, is held in Guangzhou in spring and autumn each year and is organised in three phases by product category. Current dates and category information are published on the official Canton Fair website.

Can you work with a supplier we already use?

Yes. A common engagement is reviewing an existing supplier relationship — re-quoting the specification, clarifying terms in Chinese, and putting quality checkpoints in place — rather than replacing the supplier.

What languages do you work in?

English, Mandarin and Cantonese.

Talk through a sourcing project

A 30-minute consultation is enough to test whether a China sourcing project is worth running, and what it would involve.

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